Corporate Culture Turnarounds
Corporate cultures do not have to be dysfunctional. Over the years, I have seen what appeared to be intractable problems turn out to be opportunities for creating strong and affirming organizational cultures. When an organization is ineffective due to its culture, turnarounds are in the best interest of all. The leaders must decide to make it happen. They examine the psychological contracts that exist and either reestablish the elements that have been violated or work to change the contracts. They visualize the culture that they desire and put together plans to realize the vision. They communicate their vision to the entire organization and demonstrate their commitments through changes in their own behavior.
For example, recently I worked with an organization fractured by conflict. The relationships among various factions were so adversarial that productivity suffered as did the mental health of almost everyone. The destructive cycle was so entrenched that at first I concluded that nothing could be done to break it. Management had done great damage to their relationships with employees by violating the psychological contracts repeatedly. On the other hand, some of the employees had engaged in improper if not unethical behavior. The psychological contracts that they carried in their minds were unsupportable.
Just as I was about to give up and exit this client organization, the leader called me. He told me that he couldn't tolerate the stress any longer. Either the culture had to change or he had to leave the company for the sake of his own emotional well-being.
He and I spent the next few hours talking about what it would take to really make a difference in that organization. We talked openly about how his own behavior contributed to the problems and what he would have to do differently to create the changes he desired in the company culture. Through our long discussion, he grappled with his own ambivalence about change. He recognized that his first challenge was to come to terms with the emotional blocks that prevented him from changing.
Over the next few weeks, he and I met several times to discuss his hopes, fears and plans for change. He decided to do whatever it took to turn the culture around. He committed to taking the first steps himself. I encouraged him to put together a concrete plan that included actions that he could take every day to live the changes that he envisioned.
Of course culture change cannot be accomplished by one man alone. Not even the top-level executive is powerful enough to do it if by himself. However he realized that his commitment is a necessary, if not sufficient, step towards success. He believed that by demonstrating his own change, he could begin to establish the trust that he needed in order to ask others to change as well. Stay tuned!


If there is anything more important to the culture of an organization than the behavior of the leader, I do not know what that is. People believe what they see: not what they are told. Some leaders will never be able to create the culture of a high performance organization because their personal values will not support that kind of behavior. It is possible for them to change but it usually requires a "religious experience" and that may not make it happen. The problem is that some leaders cannot take responsibility for subordinate action unless they control to their comfort level. Take a look at my website and check out the leadership model.
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Bob,
Thanks for your comment. I agree that some leaders have a hard time changing their behavior. However, I believe that they don't change because 'they will not' rather than because 'they cannot'. True, values impact behavior. Nevertheless, I believe that people can change.
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They can change but as I said, it may take a "religious experience" and that may not do it. I have met many managers who understand in their head the power of empowering people but they cannot feel it in their gut. It ultimately affects their behavior. It is too bad there is not an easy way to solve these problems; even a T Group experience does not work very often. I would be happy to discuss this further if you wish. It is a very important issue from my perspective.
Bob Gilbert
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